The Teachers Guild

Team:
IDEO

Role:
Brand, Illustration, Design lead

Date:
2017

The Teachers Guild is a professional online community of teachers using design thinking to solve some of the biggest challenges in education today. I was tasked with evolving the Guild's brand identity and establishing a cohesive visual language. The goal was to create a brand that felt professional yet daring, fun, and approachable. 

The final deliverables included a brand booklet, business cards, a collection of icons and patterns, and a slew of templates for emails, social media posts, worksheets, etc.